The Carrera eyewear brand was created by sporting enthusiast Wilhelm Anger in 1956. Inspired by the thrill and prestige of the Carrera Panamericana -- widely considered to be the most dangerous sports car racing event in the world at that time -- Wilhelm decided to create an eyewear company focused on designing high-performance sunglasses for elite athletes. By the 1970s, Carrera expanded its line into ski goggles and helmets. In 1974, the company introduced the first-ever interchangeable lens systems for Carrera goggles. Over the past four decades, Carrera sunglasses and goggles have been spotted on numerous Olympic podiums and at countless professional sporting events. Innovation and technology are always in style with Carrera.