Colorado Here We Come!

What is green and orange, loves the outdoors and is opening a new store in Colorado?

Yes. Sierra Trading Post.

You've probably noticed that we talk a lot about Colorado adventures here on the Sierra Social Hub. We love hiking the 14ers, camping in the mountains and rafting the rivers. That is why we are so excited to announce that we're opening our first Colorado store this week in South Denver.

South Denver Store

The new store will be located at the Cherry Hills Marketplace, 5910 S. University Boulevard in Greenwood Village near TJ Maxx and Homegoods. Colorado shoppers can expect over 20,000 square feet of apparel, footwear, outdoor and fitness gear at up to 70 percent off.

"We're thrilled to open our newest retail store in South Denver." says Gary Imig, President of Sierra Trading Post. "We want shopping with us in the store to be as convenient as shopping with us online, and we're leveraging some of the newest technology to make that happen for our South Denver customers."

The new store will feature social boards featuring the company's social media channels and customers' use of #trailtime. Also, you'll find interactive shopping stations, mobile app scanning features that allow shoppers to gain additional product information, in-store pickup capabilities and an in-store interactive mapping tool.

Sierra Trading Posts Colorado Store Friendly staff ready to help out.


Local shoppers can enjoy the newest Sierra Trading Post retail store 8 a.m. to 9 p.m. Thursday through Saturday and 9 a.m. to 7 p.m. Sunday during the Grand Opening.

  • First 200 shoppers through the door on Thursday receive a complimentary tote bag, plus an extra 10% off purchases storewide, excluding gift cards

  • Gift cards from $25-$500 given to first 100 shoppers through the door Thursday

  • Complimentary professional photo taken in-store Thursday

  • Enjoy an extra 20% off purchases storewide, excluding gift cards, all weekend long

  • Enter for a chance to win a ski trip for two to Jackson Hole. Full details in store.

Sierra Trading Post is headquartered in Cheyenne, Wyoming. In addition to the new Greenwood Village, Colo., location, Sierra Trading Post has stores in Boise, Idaho; Reno, Nevada; Cheyenne and Cody, Wyo., as well as a Technology Campus in Fort Collins, Colo.

We are so excited about this new Denver store. Not in South Denver? Don't worry we're also opening in Fort Collins soon.
Andy Hawbaker
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Andy Hawbaker
Andy is a hiker, backpacker, snowboarder and outdoor fanatic. When he isn't exploring the Rocky Mountains, burning marshmallows or scratching his dog behind the ear, he shares his experiences here on the Sierra Trading Post Blog.
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